Lush Hair Nigeria, a prominent name in the country’s beauty and lifestyle scene, made a striking impression at Lagos Fashion Week 2025 as the event’s Official Hair Sponsor. The brand not only styled all the models with breathtaking hairstyles but also used the platform to introduce its latest luxury offering — the Lush Nova hair extension collection.
This partnership with Lagos Fashion Week highlights Lush Hair’s dedication to nurturing Nigeria’s vibrant fashion and creative industries. The event featured 20 models and two brand ambassadors: Nollywood actress Rachael Okonkwo and celebrity chef Hilda Baci, who is also a two-time Guinness World Record holder. Together, they showcased the brand’s commitment to excellence and innovation.
On the runway, six models and Hilda Baci presented the elegant Lush Nova extensions, while Rachael Okonkwo and the other models displayed the versatility and beauty of Lush Hair’s existing collection. The show offered an exquisite display of hairstyling craftsmanship that celebrated the essence of contemporary African beauty and style.
Vivian Obiano, Marketing Manager at Lush Hair Nigeria, shared insights about the new collection, emphasizing that Lush Nova combines quality, comfort, and luxury. She explained, “Lush Nova marks a new chapter in premium hair extensions — designed to be soft, natural, and stunning. It’s a tribute to the confident, sophisticated woman who expresses her identity through her look.”
Lush Hair’s participation in Lagos Fashion Week 2025 reinforced its role as a leader in beauty innovation, inspiring African women with products that merge artistry and technology. With Lush Nova, the brand continues to empower women to feel beautiful and self-assured every day.
